Kategorie: Wirtschaft

Heterogenität 0

Mehr Markt, weniger Markt, besserer Markt?

Abstract [de] Eine von vielen Folgen der seit 2008 anhaltenden Finanz- und Wirtschaftskrise ist ein öffentlicher Diskurs über den westlichen Kapitalismus und den „Markt“. Ein Merkmal der Debatte ist ihre Uneinigkeit: Marktwirtschaft wird in Zweifel gezogen oder über den grünen Klee gepriesen. Vielen Menschen ist aber unklar, wie nun das richtige Mischungsverhältnis aus staatlichem Eingriff und „freiem“ wirtschaftlichen Handeln sein...

Bildungsfonds 0

Ethik und höhere Preise

Abstrakt [en] Nowadays, Pricing is strongly influenced by the willingness to pay of customers. In this context, the moral reputation of a corporation is of high significance. In the end, one supports rather the “good ones”, even though one might have to pay more for their goods. Professor Hemel explains how to build an authentic reputation as a manager –...

Krise 0

Führen in der Krise

Abstract [en]: Leadership in the case of a crisis demands special competences: First of all, one has to notice the crisis with all its causes and to recognize it as such. To escape the crisis, clear orientation, vigorous action, and a successful transfer to a normal work life are necessary. This can be translated from single businesses into the international...

0

Spiritualität in der unternehmerischen Führungsaufgabe

Abstract [en] Speaking of moral leadership, one often uses general principles, such as a code of conduct, as a guideline. They exist business-internally as well as globally like the Global Compact. The problem is that their practicability is generally constricted because of their superficiality. Managers need an explicit footing when it comes to guide a business, oneself and the employees...