Wiedergelesen: „Zehn Gebote für Unternehmer“ (2006)
Abstract [en]: People look for orientation, especially in times of great uncertainty. For example, the digital revolution creates many fears and uncertainties for people in general and especially for entrepreneurs. In this context, the format of the “ Ten Commandments“ is a bestseller, a still unsurpassed orientation mark. Because of that, the BKU made a short version of that orientation...